How Does it Work?

Community Insightâ„¢ is a member-only, advertising-free, survey-research panel. People in the community join the panel, participate in surveys on topics of local interest, and see the unbiased results reported by their local media. All research conducted through Community Insight will be scientific, unbiased, and where possible, balanced to the census. These measures will help prevent a disproportionate influence on the results and conclusions of the research by any single person or demographic group.

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Will it work? Just as Consumer Reports(R) brought more accountability to national product manufacturers, so too will Community Insight bring more accountability to local service providers.